Tatum is proof that one can never have too many career paths. Originating in property development, she seamlessly transitioned into the world of communications at Publicis Group, where she honed in on delivering data-driven media solutions with a KPI of >15 acronyms per slide.

Now at home as a strategist inside the gritty walls of Taboo’s, she enjoys blending strategy, digital, brand and data with an agile and open-minded approach.

Outside work, you’ll find her hiding under a doona recording her footy podcast or down the coast pretending she’s a pro surfer.